Google Analytics 4 for SEO: The Only Reports I Check Every Month
GA4 has hundreds of reports. The six I use to measure SEO every month, how to set them up, and how to track AI search traffic from ChatGPT and Perplexity.
Read More
Your Site Shows Up in AI Overviews. Search Console Now Counts It, But Not How You Think
Clients are now seeing a new number in Search Console: AI impressions. It's tempting to read it like traffic. It isn't. Here's what Google's Generative AI report actually counts, what changed on 24 September with the multimodal split, and a simple monthly checklist for Indian agencies and in-house teams.
Read More
Google Search Console Now Shows Your Google Lens Traffic. Here's How to Read It
For years, people pointing their phone camera at a product left almost no trace in your reports. That changed on 24 September 2026. Search Console now gives image-led searches their own row, covering Lens, Circle to Search, image uploads and Chrome's "Search this image". Here's where to find it, how to read it, and the one big gap you need to plan around.
Read More
See How AI Search Describes Your Brand Today
We run your domain through the same visibility checks we use on client accounts — AI answer coverage, technical SEO and content gaps — and send you the findings. No obligation.
